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  • ATS Group launches ‘HomeKraft’ for mid-segment income groups
  • Piramal Finance launches its housing finance offering in NCR
  • NBCC forays into the redevelopment of railway stations
  • FICCI organises event on PMAY-Housing for all by 2022
  • Arihant Group awarded at the event hosted by Assocham
  • Supertech commenced registration of flats at Eco Village-1
  • Emaar MGF gets completion certificate for ‘The Avenues’
  • CREDAI Bhopal members visit Supertech precast unit
  • Emaar MGF receives occupancy certificate for Emerald Hills
  • Arihant Arden receives occupancy certificate from GNIDA
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    Brickingnews»Property

    Property

    Mar 21, 2018   Residential

    ATS Group launches ‘HomeKraft’ for mid-segment income groups

    ATS Group, one of the leading real estate developers in the National Capital Region (NCR), has ventured into mid-income and affordable housing segment by launching a new entity ‘HomeKraft’.

     

    While, ATS has focused primarily on boutique and premium housing, HomeKraft would exclusively cater to the housing needs of affordable and mid income housing groups.

     

    The newly created brand would launch housing projects in the range of Rs 30-70 lakhs; beginning with projects in NCR followed by rest of India. All apartments under this brand, would qualify under the PMAY scheme, wherein, various concessional schemes of govt. like interest subvention under CLSS, concessions on GST etc.are available.All these benefits would pass on to the customer basis their respective eligibility and further reduce the cost of the apartment.

     

    HomeKraft is led by Prasoon Chauhan, CEO, a banking veteran with more than twelve years of real estate finance experience in two of the finest private sector banks of the country namely ICICI Bank and Yes Bank.

     

    “ATS is known for building premium projects and has earned goodwill of customers for delivering projects on time and with best in class construction quality. We’ve had a persistent demand for affordable & mid segment housing from prospective customers, who aspire for an ATS home but are unable to afford due to budget constraints. This has led us to create a new entity ‘HomeKraft’ under the leadership of Prasoon, with a focussed approach towards this segment” Getamber Anand, Chairman & Managing Director, ATS Group said.

     

    The Delhi-based HomeKraft is looking to clock sales of 6000-6500 units in the next 3-5 years with expected revenue in the range of INR4000-5000 crore.

     

    It will invest close to INR 1,500- 2,000 crore for construction of these units and will fund it with a mix of internal accruals, debt and private equity funds. It is already in advance talks with a major PE firm to raise funds for HomeKraft in the next 2-3 months.

     

    “HomeKraft aspires to be one of top five developers of the country in the next 3-5 years. We are building on the legacy of ATS, which is synonymous with quality construction and timely delivery. Moreover, in HomeKraft we are also designing every apartment with maximum space efficiency and integrated utilities which will fulfil the housing needs of this segment.” Chauhan said.

     

    ATS has already witnessed a phenomenal growth with nearly 30 million square feet of residential space delivered and 40 million square feet underway, nearly 7,000 units of apartments delivered, 3,500 dedicated workforce, extraordinary in-house construction, security, facility and maintenance teams and unmatched brand equity.

     

    Experts believe there is a strong demand for affordable housing segment as also it is a key pillar of Indian Government’s vision of Housing for All. With recovery now expected in the overall real estate sector, affordable and mid segment housing, which can benefit from PMAY are set to reap the benefits of revived buyer demand.

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    Jul 11, 2016   Property, Residential

    Emaar MGF gets completion certificate for ‘The Avenues’

    Emaar MGF, one of India’s leading realty developers, has received completion certificate for the first phase of its premium residential project ‘The Avenues’ at Esplanade in Tondiarpet, Chennai. This reinforces the initiative undertaken by the company to fast track execution, completion and delivery of all its ongoing projects under the leadership of Emaar.

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    Jun 22, 2016   Property, Residential

    Emaar MGF receives occupancy certificate for Emerald Hills

    In continuation with its commitment and renewed focus towards execution, completion and delivery of its projects, real estate major Emaar MGF is pleased to announce the receipt of occupancy certificate for the first phase of its integrated township project Emerald Hills located on Golf Course Extension Road in Sector 62 & 65, Gurgaon.

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    Jun 16, 2016   Property, Residential

    Arihant Arden receives occupancy certificate from GNIDA

    Arihant Group has recently got the occupancy certificate for its project Arihant Arden’s phase 1&2 from Greater Noida Industrial Development Authority (GNIDA). The project is located in GH-7A, Sector-1, Greater Noida (West) U.P. It is ready to move in with exclusive pay & shift scheme for its phase 1 & phase 2. The group is going to handover possession of approx. 1100 units at this project. 

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    Jun 7, 2016   Property

    KVD organises a plantation drive in Greater Noida West

    K V Developers Pvt. Ltd (KVD), the real estate arm of the KV Group, organised a plantation drive at the greenbelt adjacent to the road next to the project site of KVD Wind Park, Greater Noida West to coincide with the World Environment Day, which is celebrated on June 5 every year. The company planted more than 100 saplings in the region in association with Noida Authority.

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    May 13, 2016   Property, Residential

    Privately-planned smart city ‘Palava’ sells 25,000 homes

    Lodha Group’s ambitious development and Mumbai’s sister city Palava commemorates a milestone – 25,000 homes sold in less than 7 years since its inception. This achievement further validates homebuyers’ faith in Lodha Group’s smart city focus.

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    May 12, 2016   Property, Residential

    Smaller sized luxury flats launched at Ambience Creacions

    Ambience Group recently announced the launch of 2 and 3 BHK luxury apartments to cater to the growing demand of affluent home buyers for premium luxury apartments in smaller sizes. The new apartments will be a part of the hugely successful Ambience Creacions – a luxury apartment project spread over an area of 14.5 acre of natural green environment in Sector 22, Gurgaon.

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    May 12, 2016   Events & Alerts, Property, Residential

    Five city roadshows in India to market Sobha Hartland Dubai

    Sobha Group, one of the leading luxury real estate developers, plans a five city roadshow in India to showcase Sobha Hartland, an eight million sq. ft. project. The roadshow will cover Delhi, Mumbai, Bangalore, Cochin, and Ahmedabad between May 14-15, 2016 and is meant to attract more investors from these destinations.

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    May 9, 2016   Property, Residential

    Signature Global launches ‘Orchard Avenues’ in Gurgaon

    One of the fastest growing developers Signature Global has recently announced the launch of ‘Orchard Avenues’ in Sector 93, Gurgaon. Orchard Avenues is company’s fifth project under ‘Haryana Government’s Affordable Housing Policy 2013’ and offers a total of 729 units comprising 1BHK, 2BHK starting from Rs 13.80 lacs, Rs 22.17 lacs (approx) respectively at a ‘carpet area’ cost of Rs 4000 per sq. ft.

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    Apr 21, 2016   FDI & NRI, Property, Residential

    Sobha Group launches luxury apartment project in Dubai

    Sobha Group, one of the leading premium real estate developers, has announced the launch of Sobha Hartland Greens, a luxurious and exclusive eight-storey apartment building located in Sobha Hartland, Dubai. It is the part of an eight million sq.ft development with unrivalled cityside, waterside living and 30% green space right in the epicentre of the globalesque city. Indian real estate buyers are one of the primary segments the new project is targeting, as they are the largest investors in property among non-GCC buyers in the region.

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