DHFL reduces home loan rates

DHFL, one of India’s leading housing finance companies, today announced a reduction in its retail prime lending rate by 20 bps. DHFL has also reduced rates for its new customers and the rate will now start from 9.65%.


Additionally, DHFL has also announced a festive season offer whereby it will be providing a promotional rate of 9.55% (further 10 bps reduction from its new rate) to its new customers for loans upto Rs. 25 lakhs. This offer is valid upto December 31, 2015.


The company largely caters to the low and middle income segment in the tier II, tier III towns, with an average loan ticket size of below Rs. 15 lakhs. The low and middle income segment customers, which comprises majority of the total home loan book size, would stand to benefit the most, with the fresh rate cut and the festive season offer.


Commenting on the interest rate, Kapil Wadhawan, chairman and managing director, DHFL, said, “Over the last three decades, DHFL has been committed towards ensuring affordable housing finance to the Low and Middle income consumers. We believe that owning a home especially in this season is a deep desire within our customer segment. Our festive season offer reflects our commitment towards enabling home ownership in tier 2 and 3 towns for each and every Indian especially in the LMI segment.”


DHFL has emerged as a one-stop-shop for its customers’ financial needs, extending beyond home loans. The company offers a range of home loan products including home loan, home extension loan, home improvement loan, plot loans, mortgage loan, SME Loan and non-residential property loan to all customer segments across India, retaining its concerted focus on the low and middle income segment.


DHFL also offers an array of Fixed Deposit Products for public including individual and trust investors that ensure high yield, safety and liquidity. DHFL Fixed Deposit Products for individual investors also offer an accidental insurance cover of Rs. 1 Lakh free of cost to customers. DHFL Fixed Deposit Products are rated CARE AAA and BWR (FAAA) ensuring high safety. Further, DHFL offers value-added and customised insurance solutions, along with its home loan products. Additionally, DHFL also offers project loans essentially for development of low and middle income housing projects.


The company registered strong performance in the 1st quarter of the fiscal year – the loan book portfolio increased by 26% to Rs. 538 bn as against Rs. 428 bn for the corresponding quarter in the previous year. Priority sector lending to the low and middle-income segments in tier-II and tier-III cities has been the major growth driver for DHFL. As of June 30, 2015, DHFL’s Assets Under Management stood at Rs. 600 bn.